by Gerald Huffman | Jul 3, 2026 | AI Search & Visibility, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), SEO Foundations
What happens when someone asks ChatGPT who they should hire? That question is becoming a lot more important for local businesses. For years, local search was mostly about Google. A customer searched for something like: “best injury lawyer near me” or “best plumber...
by Gerald Huffman | Jun 22, 2026 | AI Search & Visibility, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), SEO Foundations
What actually helps your business show up in AI models like ChatGPT, Gemini, Perplexity, and Google AI? That is becoming one of the biggest questions in search. For years, most businesses thought about visibility in terms of Google rankings. Could you show up on page...
by Gerald Huffman | Jun 16, 2026 | AI Search & Visibility, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), SEO Foundations
Visa’s ChatGPT update may look like a payment story at first. It is much bigger than that. This is not just about making it easier to buy something with AI. It is about where the customer journey is going next. For the last 20 years, businesses have fought to show up...
by Gerald Huffman | Jun 15, 2026 | AI Search & Visibility, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), SEO Foundations
Can AI do SEO? Technically, yes. AI can help with keyword research, content outlines, audits, data analysis, metadata, competitive research, and optimization recommendations. But the better question is: Can AI do SEO well without human strategy? That answer is a lot...
by Gerald Huffman | Jun 12, 2026 | AI Search & Visibility, Generative Engine Optimization (GEO), SEO Foundations
AI Visibility for Manufacturers: Why This Is the New Google Moment Manufacturers are entering one of the biggest search shifts since Google first changed how companies got found online. For years, the playbook was clear: Build a website.Rank on Google.Get found by...
by Gerald Huffman | Jun 1, 2026 | AI Search & Visibility, SEO Foundations
DuckDuckGo installs are climbing. According to a recent report from TechCrunch, DuckDuckGo installs increased following Google’s latest AI-heavy search changes, with some users reacting against what they described as being “force-fed” Google’s AI search experience....
